Restore nature and follow the progress first-hand.

Start making a difference for the planet AND your brand.

Let's talk

Engage your audiences

Every business has a role to play.

Results to show for

Engage employees, customers and suppliers in your story.

Meaningful moments

Bring your purpose to life through our storytelling-as-a-service.

World-class restoration

Vetted projects, hand-picked by our experts.
Do Sumthing

You'll be in great company.

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For every
clean up plastic
For every
plant a tree
For every
plant coral

Easy as 1-2

Link positive impact to anything.

Restoration just became bite-sized. Donate as little as one kg of plastic removal, a coral fragment or a single tree.

Let's talk

Positive Impact

For the planet AND your brand.

O My Bag is strengthening its customer relations through restoring nature. Curious how they increased email open/click rates, and social media engagement by Doing Sumthing?

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Now is the time

Nature needs you.

of consumers are changing purchase preference based on the environmental impact, social responsibility or inclusiveness of their purchases

of millennial b2b buyers is willing to spend more on brands that transparently give back to society and the environment.


of Gen Zs dissatisfaction with sustainability commitments leads to them leaving their job within 2 years

How it works

Track & Trace for nature.

Before Sumthing, the best you could get when donating to nature was proof that your money was well received. Now you can get proof that your money is actually well spent.

It simply feels good to Do Sumthing.

join nature's comeback story

Success Stories